Facebook and Windows Live Messenger available in Outlook
Facebook and Windows Live Messenger available in Outlook
The Social Outlook plug-in connector now supports networking site and Microsoft instant messaging in the 2003-2010 versions of Outlook.
Microsoft on Tuesday announced the availability of Facebook and Windows Live Messenger for its plug-in for the Social Outlook Connector.
Compatible with versions Outlook 2003 and Outlook 2007 messaging software, it is present by default in the new Outlook 2010. This tool displays a tab in the pane for “Persons” present in each email, which displayed a history of the last conversation exchanged on Live Messenger with the contact.
Integrated for Twitter soon?
The flow of news and images published by Facebook appear the same way. It is also possible to directly send an instant message if the contact is connected. “Now you can watch your social network while you watch your emails to stay in touch with your friends, family and colleagues”, says Microsoft.
Social Outlook Connector arrived last winter starting at the propose updates accounts LinkedIn, MySpace, which was joined by Viadeo. Presumably other social networks (Twitter?) should be added as and when still remains a question.
“According to Nielsen ratings, 67 % of the online population now goes to social networks and blogs to stay connected, making decisions and get things done. Today’s announcement demonstrates the commitment to change Office so that it matches the way you do” says the editor. It may benefit the new “Social Outlook Connector” in versions 2003, 2007 and 2010 Office suite no doubt.
The Social Outlook plug-in connector now supports networking site and Microsoft instant messaging in the 2003-2010 versions of Outlook.
Microsoft on Tuesday announced the availability of Facebook and Windows Live Messenger for its plug-in for the Social Outlook Connector.
Compatible with versions Outlook 2003 and Outlook 2007 messaging software, it is present by default in the new Outlook 2010. This tool displays a tab in the pane for “Persons” present in each email, which displayed a history of the last conversation exchanged on Live Messenger with the contact.
Integrated for Twitter soon?
The flow of news and images published by Facebook appear the same way. It is also possible to directly send an instant message if the contact is connected. “Now you can watch your social network while you watch your emails to stay in touch with your friends, family and colleagues”, says Microsoft.
Social Outlook Connector arrived last winter starting at the propose updates accounts LinkedIn, MySpace, which was joined by Viadeo. Presumably other social networks (Twitter?) should be added as and when still remains a question.
“According to Nielsen ratings, 67 % of the online population now goes to social networks and blogs to stay connected, making decisions and get things done. Today’s announcement demonstrates the commitment to change Office so that it matches the way you do” says the editor. It may benefit the new “Social Outlook Connector” in versions 2003, 2007 and 2010 Office suite no doubt.
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Hy-Vee Launches Interactive Online Planning with the Grocery Shopping Network
The Grocery Shopping Network is pleased to announce the addition of Hy-Vee Supermarkets to their rapidly growing network of international clients. Hy-Vee is an employee-owned Midwestern supermarket chain that is currently operating in 7 states and over 220 stores. The Grocery Shopping Network has launched Hy-Vee’s new online service capabilities through GSN’s industry leading supermarket platform.
Prior to visiting their favorite Hy-Vee Supermarket location, customers will be able to shop their local store’s entire inventory at Hy-Vee.com. While visiting the website, clients can add items to a printable shopping list, complete with coupons that can be organized by department for easy shopping. Clients also have the option to add items from a clickable circular, manufacturer coupons, recipes and unadvertised in-store specials. Shoppers can find recipes, on a 64,000 recipe database, to turn the food values they have selected into menus the family will enjoy quickly and easily. Hy-Vee.com will also offer a wide range of educational cooking videos, from real culinary experts, to be viewed online. This helps the consumer save money and time, a valuable benefit from their grocer in difficult economic times.
Grocery Shopping Network’s Ad Network also shares revenue with their grocery partners from display advertising of packaged goods products. Hy-Vee Supermarkets will benefit from increased site traffic, sales and satisfaction from clients visiting the new Hy-Vee.com website as well as their participation in our Ad Network program.
Hy-Vee Supermarket clients are now offered state-of-the-art services that help them shop smarter, save time and allows them to have fun with our recipes and innovative cooking videos. This new partnership reflects Hy-Vee Supermarkets’ ongoing commitment to provide service that delights their customers and keeps them coming back for more.
“We are excited to partner with Hy-Vee, one of America’s leading grocery retailers, to enhance Hy-Vee’s online presence for the benefit of their customers and employees,” said Andy Robinson, CEO of Grocery Shopping Network. “Hy-Vee has enormous growth potential by expanding Hy-Vee.com with the Grocery Shopping Network tools for customer engagement.”
About Hy-Vee, Inc.
With sales of more than .2 billion and more than 225 retail stores across seven Midwestern states, Hy-Vee ranks among the top 30 supermarket chains in the nation.
About Grocery Shopping Network, Inc.
Grocery Shopping Network, Inc. connects consumers, retailers and brands through its premier content and software for supermarket websites. The company’s services enable consumers to quickly plan a shopping trip or place an order online. GSN provides the shopper the best way to find bigger savings, better meals and faster shopping. Retail grocers experience a strong ROI through increased sales as well as through their participation in GSN’s Ad Network™. The GSN Ad Network™ exclusively delivers sales information to over 4,000 retail grocery locations in the top US markets. The GSN Ad Network™ is an extremely efficient and effective online advertising channel for CPGs by placing relevant offers to grocery shoppers at the precise moment they are deciding what to buy. The company’s analytics offering, GSN Insights™, provides proof of the direct ROI created when a brand advertises with GSN by measuring the effectiveness and sales lift of the advertisement. To find out more visit: www.groceryshopping.net.
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Bart Claessen Vs Motorcycle – As Playmo Comes (Shane 54 Mashup)
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How to download Bebo music with Bebo downloader?
Bebo is a social networking site that lists thousands of groups and artists with profiles and, better yet, streaming music to listen to. You can download Bebo music with ease. As to all these music, have you wondered them to be in your hard disk? Well, Wondershare Audio Recorder is a professional Bebo downloader to let you download Bebo music easily. This article will show you how to download Bebo music with this Bebo downloader.
How to download Bebo music with Bebo downloader?
Step 1: Download and install Wondershare Audio Recorder.
Audio Recorder provides a FREE but FULL FUNCTION trial for 7 days. Go and give it a try.
Step 2: Click “Settings” to customize your own output music formats after launching this Bebo downloader. Before downloading Bebo music, you can set the output music format as MP3, MA, AV, AC3, M4A, AAC, OGG, APE, etc. By the way, the default format is MP3.
Step 3: Visit www.bebo.com. Listen to any music you like.
Step 4: Click Record to start to download Bebo music.
Audio recorder can detect the audio signal and download Bebo music to MP3 in the background automatically while you are playing Bebo music. There will be audio spectrum graph showing there is music playing. Seconds later, your downloading list will be full of Bebo music.
Step 5: Click “browse”to view the downloaded Bebo music.
In addition, you may add the downloaded Bebo music to Winamp, etc to get music information automatically. Hope you will be aware of how to download Bebo music with Bebo downloader now. After all, this Bebo downloader is simple to use.
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The Digital IQ of Prestige Brands in China
The massive potential for retail businesses in China is no surprise to anyone—least of all prestige brands. After years of annual double-digit growth, China’s booming economy has left tens of millions of consumers seeking new ways to spend their disposable income. In 2009, China became the world’s second largest luxury market behind Japan, surpassing the United States.
Even though these trends were recognizable at least 20 years ago, many prestige brands are still playing catch-up in this diverse and rapidly changing marketplace. With 384 million internet users—more than the U.S. and Japan combined—much of the competition for customers and brand loyalty will play out online. The investment prestige brands make in their own digital competence could be a deciding factor in their ability to survive and thrive in China, and is likely to become increasingly important as the market matures.
What is Digital IQ and How is it Measured?
In July of 2010, L2, a think tank for prestige brands, partnered with Labbrand to measure and rank the digital competence of one hundred prestige brands in China . The measurement methodology, “Digital IQ,” gives each brand a combined score based on website translation, functionality and content, search engine optimization (SEO), social media performance, and digital marketing efforts.
Digital IQ Ranking: China
A Closer Look at the Numbers
These rankings reveal several interesting trends and correlations with other available metrics. For example, the eight fashion brands measured show a strong positive correlation (0.72) between Digital IQ and brand value as reported in BusinessWeek’s annual 100 Best Global Brands report . For the six automotive brands measured in both studies, the correlation is also strongly positive, at 0.61. These correlations do not necessarily mean that increasing Digital IQ guarantees an enhanced brand value. Nevertheless, the strength of these correlations suggests that the relationship between brand value and Digital IQ is not arbitrary. It is possible that valuable brands are more likely to have higher brand awareness, and therefore enjoy higher returns on the same or smaller investments in digital. Alternatively, valuable brands may be more likely to have higher marketing budgets and invest more heavily in digital media.
Prestige brands with the highest Digital IQ scores are breaking away from the pack. In mature markets, measurements of digital competence show prestige brands tightly bunched together—
leaders do not achieve significant separation from brands with average Digital IQ scores. But in China, digital Geniuses are not just in the lead—they’re winning big. For example, the five brands in the Genius category boast a mean Digital IQ more than 25 points higher than that of the next five brands. In comparison, brands ranked six through ten show a mean difference of only 13.2 points compared to those ranked eleven through fifteen. Digital leaders start “breaking away” at an inflection point around Digital IQ 120. Brands at the bottom end of the ranking demonstrate a similar but opposite effect—they lag significantly behind brands with average Digital IQ scores.
Fifty-nine percent of the luxury brands in the study of Digital IQ in China were also measured in a separate study of the Digital IQ of luxury brands in the U.S., dated September 2009. Brands measured in both indices demonstrated a correlation of 0.58 between their Chinese Digital IQ and their U.S. Digital IQ, suggesting that digital competence in one market can be leveraged in another. Beauty brands Lancôme, Clarins, and Estée Lauder show the greatest positive disparity between Chinese and U.S. Digital IQ. This suggests their recognition of the opportunity to build brands in China through digital media. Meanwhile, champagne brands Veuve Clicquot, Moët & Chandon, and Dom Pérignon demonstrate the largest negative disparity—none of them support a Chinese language version of their brand site. Negative disparities may speak to inability or carelessness when translating digital competence from West to East.
Missed Opportunities and Winning Strategies
Most prestige brands earning high Digital IQ scores in China share at least two attributes: local relevance and availability across a broad range of media.
Local relevance stems partly from familiarity with Chinese sites like Baidu, Kaixin, and Youku, which can be loosely compared to Google, Facebook, and YouTube, respectively. But brands doing business in China must recognize that for Western sites and their Chinese counterparts, different strategies are required; simply translating site content is often ineffective.
While homegrown search engine Baidu boasts 62 percent market share in China , only 39 percent of measured prestige brands come up first in its organic results when searching by English brand name. Meanwhile, 94 percent of brand sites came up first on Google.cn (prior to its departure from China) when using English names. When searching with Chinese names, approximately 30 percent of brand sites are not among the top three search results on either search engine. This indicates the difficulty of brand name translation for many multinational brands. These numbers suggest that many brands approach search visibility with a Google-centric mentality that fails to recognize the Baidu algorithm and other local nuances.
One way brands can enhance SEO is by creating more opportunities for consumer interaction through a combination of social network sites (SNS), microsites, bulletin-board systems (BBS) and e-commerce and mobile websites.
Although many prestige brands are eliciting thousands of user-generated comments, video uploads, blog posts, and photos on popular SNS like RenRen, Qzone, Kaixin001, and YouKu, very few are interacting directly with consumers on these sites. As consumers are increasingly expecting brand communications to be interactive, rather than one-way broadcasts, digitally savvy brands that are beginning to engage directly with users on SNS platforms stand to gain an edge. Mercedes-Benz, Audi, and BMW host contests on RenRen, while Dior has a page on Qzone. Digital Genius Lancôme boasts an official group on Kaixin001 with more than 250,000 members. Johnnie Walker also hosts a group on the platform.
Four of the brands in the study have invested in branded online communities. Digital Genius Lancôme launched an online community called Rose Beauty in 2006 and has four million subscribers. Estée Lauder and Clarins also host branded beauty communities. BMW has created a community for the estimated 150,000 BMW drivers in China through its MyBMWClub.cn site. Meanwhile, Audi, Mercedes-Benz, and Porsche have created simple-interface BBS to help facilitate discussions with avid fans. Although the appropriateness of microsites as a means of online consumer interaction is debatable, efforts from these brands demonstrate a heightened commitment to the Chinese marketplace.
On average, brands that embrace e-commerce boast Digital IQ scores 50 points higher than brands that do not sell online. The size of the e-commerce market in China may have quadrupled from 2006 to 2009 , but only ten of the 100 prestige brands in the study offer online transactions. The Beauty & Skincare
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Another Odnoklassniki? No – KtoZnakom.com is a New Social Network for Russian Speakers in the United States
Social Network for Russian speakers in the United States
People who live in the United States and speak Russian will find that KtoZnakom.com might be one of the websites they should really visit.
Some might argue that there is already Odnoklassniki.ru, which caters to the Russian-speaking audience and features a huge member base; however, Odnoklassniki doesn’t specifically target Russians living abroad. The majority of the people on that site are from Russia and former Soviet Union republics. On the other hand, KtoZnakom.com is not another Odnoklassniki. The site was founded with the interests of over 5 million Russian speakers in the United States.
The website features everything one would expect from a decent social networking website. There are photo albums, forums, video, chat, and many other things that will keep the public on the website for hours. One of the most important features allows members to find friends who speak Russian anywhere in the United States. Or they can look for their existing friends. People who don’t speak Russian can still join the site by choosing a different language when they register. They can also set their status message and share mood or anything else they feel like sharing with their friends or everyone else on the network.
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United Online Shares Popped: What You Need to Know
United Online Shares Popped: What You Need to Know
Is this meaningful? Or just another movement?
Read more on The Motley Fool
United Online Reports Third Quarter Results
United Online, Inc. , a leading provider of consumer products and services over the Internet, today reported financial results for its third quarter ended September 30, 2010.
Read more on Business Wire via Yahoo! Finance
United Online Reports Third Quarter Results
WOODLAND HILLS, Calif.–(BUSINESS WIRE)–United Online, Inc. (Nasdaq: UNTD), a leading provider of consumer products and services over the Internet, today reported financial results for its third quarter ended September 30, 2010. “Revenues and adjusted OIBDA came in above our guidance ranges for the quarter,” commented Mark R. Goldston, Chairman, President and Chief Executive Officer of United …
Read more on Business Wire
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Latest Vkontakte News
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Russia’s Mail.ru sees shares jump
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